Facebook Adds More Ways for Creators to Track and Monetize Their Content on Facebook and InstagramBy Social Media Today (contrib. Mojified Media)
Facebook's looking to help content creators maximize their revenue opportunities by providing more ways for them to claim monetization rights when their content is re-posted across The Social Network, while it's also giving more creators access to its content claim tools.
The main change relates to claiming ownership of duplicate content, and associated ad revenue within such.
Now, within Rights Manager, creators will be able to set up new rules for detecting duplicate content as it's posted, then claim ad revenue, where applicable, from that content via the tool.
As explained by Facebook:
"We’ve improved our Collect Ad Earnings tool and are expanding availability, which means that more creators will be able to collect ad earnings from matching videos that include in-stream ads. We’ve added a new filter view for spotting monetizable matches, better guidance for how to capture monetization opportunities, exportable revenue reports, and the ability to collect ad earnings while placing an ownership link on the matched video." . . .