Facebook Business Suite: What Marketers Need to KnowBy Social Media Examiner | Social Media Marketing (contrib. Mojified Media)
Looking for a better way to manage your Instagram and Facebook marketing? Have you heard about Facebook Business Suite?
In this article, you’ll learn what Facebook Business Suite is, how it compares to Creator Studio and Business Manager, and whether it’s the right tool for your small business.
What Is Facebook Business Suite?
Ever since Facebook acquired Instagram back in 2012, marketers and small business owners have been looking for ways to make the two platforms work together more smoothly. Sure, you could cross-promote your posts from one channel to the other but doing so has always been clunky and usually requires another app to get it right.
At F8 2019, Mark Zuckerberg opened with a keynote centered on connection and privacy, during which he revealed the company’s ultimate plan to merge all of their messaging apps into one tool. In September 2020, Facebook made huge strides toward that goal when they started rolling . . . .