NFT project blankets Texas capital city in pro-crypto billboards

By  (contrib. Fatstack)
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Sam Feldman, founder of the 'Crypto is Real' campaign, said he had deployed more than 100 billboards around the Austin area since July, each sharing a different message on Bitcoin, nonfungible tokens, and other aspects of the crypto space.

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The founder of a website guiding readers through the digital asset market started a campaign in Austin to increase awareness of Bitcoin and other cryptocurrencies. 

Speaking to Cointelegraph, marketcap.guide founder Sam Feldman said he had deployed more than 100 billboards around the Texas capital city since July, each sharing a different message on Bitcoin (BTC), nonfungible tokens and other aspects of the crypto space. Though the ads are aimed at encouraging adoption, funding for many of them came from tokenizing drone photos of the billboards and selling the resultant NFT.

The project claims to have spent more than $624,000 on the existing billboards before fully launching sales of the NFTs on Solana (SOL). According to Feldman, he plans to use 70% of the revenue from sales — bids are as high as $450 at the time of publication — to fund future billboards, with the remainder going to his team. . . .